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Old 04-01-2013, 02:21 AM   #67
Renae De Liz
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Quote:
Originally Posted by Screwtape Jenkins View Post
Well, my first issue cost me around $3,000 for 25 pages. Issue 2 is gonna cost me about the same. I can handle it, but not in a timely fashion. If I could afford to pay all my guys to be working simultaneously, I could just about make a monthly deadline. But I can only ever afford to have them working one at a time, so what should take a month takes like 3 and a half.

So, anyway, let's say issue 3 and 4 cost about the same, that would be $6000. Issues 5 and 6 are 32 and 40 pages, respectively. So, issue 5 will cost around 3300, and issue 6 about 4000, I'm guessing.

So, let's say 13, 300 altogether. Something like that. And that's with me taking zero dollars for myself, which I'm fine with.

I guess I could go a book at a time, and just try to get each one done before kickstarting the next. That's what russbret said he was going to try to do and maybe that's the best idea.
Okay, based on that then for one full issue you should have a $6000 funding goal. I usually have a general rule of thumb to double your creative costs (along with any other certain costs, which don't apply here) to give you the approximate funding goal (fine tuning may yield a slightly different number.

$6,000 would cover creative costs, production, shipping, fees, a buffer (for dropped pledges, returns, re-shipping).

If your Core Reward is your physical book copy, and it costs around $7 to fulfill completely to a US backer (printing, shipping to you, shipping/packaging to backer) Then I would put your physical book at $15 tier with a digital download of it (and any other perks that are low/no cost to add).

In that case, if you sold nothing but that $15 tier (which you'll get pledges higher than that, but just for estimates sake) You'd have to sell 400 copies.

I'd offer something like:

$1 Thank You
$5 Digital Download
$15 Physical Copy + All of the above
$25 Sketchbook (or writers book, whatever you want to call it) + All of the above
$50 Signed copy with bookmarks/magnets (flat merchandise that is easy to ship with the actual book)
$125 Cameo in book plus all of the above
$250 Help you write a scene/create a character/creature, etc (anything that includes a personal experience. OR offer up a sketch from the artist)


That's really all you need to get started. You can add in more later if you wanted.

In case it's an issue, it's okay to charge more for items on Kickstarter if it's necessary (it's more like Etsy than Amazon. There's more time, effort, and care that goes into the process, so it is worth the money) just try and make it worthwhile for your backers (add some digital content. Pin ups/Wallpapers). People have common misconceptions that they MUST charge according to what publishers charge per book. In your case it's impossible, but people just want to see your vision come to life)

I would start with 1 issue (or even fund the last half of the first issue for a 3K campaign) and just see how it goes from there. If you do great with Issue 1 reaching backers in time, Issue #2 (or a smaller 48 pg GN) will be that much easier. If that goes well, you can step up to a GN.

Full on funding goal for 3 issues would be 18K and for all 6 would be around 30K, which are riskier until you get a following. 3-6 K are completely possible though, as long as you do a great job with that video and representation on the page.

Anyway, whichever method you decide on, I really hope your title is super successful!
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